Manchester City Football Club
Maine Road, 1977
This is a superb photo from the history books of Manchester City; the whole club, supporting staff and all, were out for a photo that day, outside the stadium.
The man in the most eccentric trousers is Tony Book, the manager. The five people at the forefront of the photo make up the executive team; on the left is Ian L. G. Niven, director of the club, a massive City fan and owner of the pub Fletcher’s Arms. Next to him is vice-chairman Simon Cussons, the managing director of the Cussons soap company, who was bringing new marketing ideas to the club. Next is finance director John Humphreys. Humphreys was also the managing director of shirt supplier Umbro and an astute businessman who once ensured that every team in the 1966 World Cup wore Umbro shirts. The the right is Robert Harris, director at Manchester City and chairman of Great Universal Stores and renowned as a fierce negotiator.
At the forefront of the picture is Peter Swales, Chairman of the club. Prior to joining Manchester City, Swales made his fortune in the radio and hi-fi business and had also invested in Altrincham F.C., a club which was recognised as one of the best run non-Football League clubs in English football.